| MON, FEB. 14 | 1:00–4:30 PM CST | $80 USD |
| Enroll Here Romance has always trended in the literary world, but in today’s market, the genre represents the largest single category market share by accounting for over one billion dollars in sales annually. That’s a lot of love being shared! And with juggernaut groups like the Romance Writers of America, the Australian Romance Readers Association, and many others, measures are in place to keep the industry strong for writers and readers alike. Yet why do some in the literary community continue to degrade the romance genre? Are stereotypes perpetuated in the literature? Do the novels present an outdated form of expression in a world where gender lines are blurred? Understanding the industry is key to uncovering why it’s so powerful. In this workshop, participants will learn about romance and how it may be the ticket to getting a foot in the door for traditional publishing opportunities. We’ll discuss the difference between weaving a romantic thread through a story versus centralizing the romance as the plot. Also, participants will learn the differences between single title novels and series romances as well as category romances and women’s fiction. The HEA (happily ever after!) motif will be discussed, especially in terms of how the industry leverages this as a promise to readers. |
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