Published On: Fri, Jul 15th, 2022

San Miguel and The Woodlands sign “Sister Cities” agreement

The twinning agreement between San Miguel Allende and The Woodlands aims to boost their economies, tourism, and cultures, among other things.

In San Miguel de Allende. The Twinning of San Miguel de Allende and The Woodlands, Texas was formally established with the signing of the partnership agreement to develop an alliance for the benefit of the citizens of San Miguel.

The Municipal Government, led by President Mauricio Trejo, established the first twinning to increase tourism between the two cities. In addition to encouraging the attraction of travelers and so enhancing the tourism industries of this World Heritage City and the American destination, as well as the positioning of the “San Miguel ” brand.

This action promotes communication and collaboration between the two tourist associations. Likewise, it is desired to exchange experiences and establish strategic and sustainable tourist strategies. Both destinations will participate in exhibits, conferences, and fairs to market their tourist attractions, as well as to share best practices in the tourism industry.

The Collaboration Agreement was formally signed by Mauricio Trejo and Elizabeth Eddins, the executive director of Visit The Woodlands.

This is part of the collaborative efforts of the local groups as a crucial component of the direct benefit for the residents of San Miguel.

The presidents of the Wedding Association, Betty Sucar; CANIRAC, Francisco Aguirre Dávalos; the SMA Hotel and Motel Association, Daniel Velázquez Gómez; the Ricardo Garrido Business Coordinating Council, Roberto Maxwell; the representative of Health and Welfare; and the representative of SMA Street Markets, Noemi González, all inked their signatures as well.

Mauricio Trejo, the municipal president, emphasized San Miguel’s advantages such as the value of forging connections with different cities in the United States and across the world.

“This is an economic development strategy and is crucial for the economy of the Municipality of San Miguel, as well as for The Woodlands’ residents, as they have access to direct flights to the Bajío and Querétaro airports”, Mauricio Trejo said.

The mayor also emphasized that San Miguel and its partner communities want to expand their tourism, investment, academic, cultural, and sporting offerings.

“It is a fantastic economic and cultural partnership that will undoubtedly produce excellent outcomes. We at San Miguel de Allende are aware that regionalizing economies is necessary, and San Miguel de Allende serves as a regional economic engine. But it also serves as Guanajuato’s gateway to the outside world. Everything we undertake in San Miguel de Allende is planned with the goal of boosting the local economy. I think we can make very significant economic progress in Guanajuato,” Mauricio Trejo remarked.

Elizabeth Eddins thanked the mayor for encouraging the twinning on her behalf. She praised the advantages for both cities as well. Thus, this twinning is now a reality and will be promoted by the Municipal Tourism Office led by Tania Castillo.

A door opens for both cities

Both representatives shook hands and forged relations between the two cities thereafter cutting a symbolic ribbon.

The Woodlands, a community in Montgomery County, and part of the Houston metropolitan area is regarded as Texas’ cultural capital and a popular tourist attraction.

By taking these steps, the municipal government supports international travel, which helps the San Miguel de Allende community and strengths the tourist sector.

San Miguel Times
Newsroom

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